The #ChangeZara campaign began for workers at the retail clothing chain's stores in New York City last May, with employees asking for more pay and for the company to treat them with dignity and respect. The efforts finally paid off when the company texted the workers that they would be receiving a wage increase this January. Zara also is increasing the number of full-time positions in its stores. For many employees, the raise is significant. Valery Jourdan, for instance, will see her salary increase by $2.50 an hour.
The campaign, sponsored by the Retail Action Project and Retail, Wholesale and Department Store Union (RWDSU), was started by Zara employees, who began organizing because they said that too many of them were part-time and couldn't afford to buy the clothes that they sold. They asked for more hours, better pay, advanced notification of schedules and opportunities for professional growth. Nearly a year later, their organizing efforts paid off.