The Coalition of Immokalee Workers (CIW) embarked on a 200-mile march from Fort Myers, Fla., to Lakeland to raise awareness about the Fair Food movement that has encouraged growers and big tomato buyers (Subway, McDonald’s, Burger King and companies that provide food for dining halls, etc.) to agree to higher wages and other worker protections. The march, which goes from March 3-17, will end at Publix headquarters to put the pressure on supermarket industry leaders who continue to refuse these protections. 

Sarah Seltzer writes for Alternet and other online publications and sends us this.

Trader Joe’s, the popular food chain, which caters to the socially conscious set, had been falling short of its healthful and “progressive” image recently—by refusing to sign onto an agreement to protect tomato pickers. But after a tireless campaign by the Coalition of Immokalee Workers (CIW), the company has agreed to sign on, and planned protests in front of a Trader Joe’s were canceled.